Odopod and Tesla Team Up to Launch New Site

Tesla Motors has had a big year. The brand new Roadster 2.5 was just unveiled. Last week, they debuted a much anticipated public stock offering with investors hot for shares. In May, they announced a partnership with Toyota to build vehicles in Northern California. And even before, the announcement that a more affordable sedan, the Model S, would soon be available, brought excitement to masses.

Today, we share some of our own big news with Tesla. As their digital agency of record, Odopod has spent the past several months on our first assignment with their team: reinventing the brand online. With the launch of the new Tesla Motors Website, we focused on designing an experience that makes owning an electric car easy by communicating complex technologies in simple, accessible ways, bringing the car to the center stage and letting the owners tell their stories all within a clean and compelling interface.

We're thrilled to be a part of the Tesla vision and to work on such an innovative and progressive brand. Our goal is to seamlessly connect all aspects of the Tesla customer experience - from the website to the showroom and on the road as we continue to work together into the future.

Check out the site »
Read more about the work »


  • Cam Marshall says:
    Posted: 07.08.10

    Double up on the word "car" on the about page - http://bit.ly/9RVJRa

  • Allison Q McCarthy says:
    Posted: 07.08.10

    Thanks for the tip Cam, we'll alert Tesla.

  • Don't shoot the messenger... says:
    Posted: 07.09.10

    Looks superb in Mac FF, but have you tested in a windows environment? Win7 ie8, FF... It's a real mess. Sorry.

  • Mr Acquia says:
    Posted: 07.17.10

    A tip: check out drupal js and css aggregator in order to reduce external file loading overhead on your tesla website/drupal platform. The html output for the css/js looks terrible..Sorry.

  • Pharmc850 says:
    Posted: 11.12.12

    Hello! dbkgefd interesting dbkgefd site! I'm really like it! Very, very dbkgefd good!

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A Digital Agency




Odopod is now Nurun

We're still in San Francisco, still under the same leadership, still doing great work (here are some case studies). But now we're a lot larger. We've joined a host of Nurun offices around the globe, all part of Publicis Worldwide.

Our focus remains on helping clients succeed in a connected world with products and services that transform the consumer experience.

We continue to work with forward-thinking, longstanding clients including Tesla, Google, Sony and Audemars Piguet. More recently, we've established new relationships with Dolby, the San Francisco 49ers, GoPro, and Blu Homes.

We welcome the opportunity to work with you too.

Tim, Dave, & JT

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