Every year, the Society of Digital Agencies releases the Digital Marketing Outlook, a comprehensive look at the state of the digital industry with deep insights, thinking and analysis from some of the top players in the digital space as well as contributions and survey results from senior marketing executives, agencies, technologists and digital marketing practitioners.
This year, Guthrie Dolin, Director of Brand and Strategy at Odopod has provided key insights to the DMO, serving as section editor for the Digital Consumer and authoring the article, "Digital in a Physical World." Additionally, Guthrie provides case study examples for our work on DonQ under the Emerging Technology and Trends section.
We're excited to be a part of the growing Society of Digital Agencies and to continue working on developing content, ideas and themes that will help aid in the planning and development of digital programs into the future.
Check out Guthrie's thinking and the rest of the Digital Marketing Outlook 2011 »
For more information on SoDA's mission and members, news and events, visit http://societyofdigitalagencies.org/.