Project Highlights

  • Meet the Riders
    Bios, icons and puppets
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  • See the Kicks
    A shoe browser with new and old colorways
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  • Media & More
    Photos, videos, awesome kicks
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  • Nike Skate 2005 Hero
  • Nike Skate V2 01
  • Nike Skate V2 02
  • Nike Skate V2 03
  • Nike Skate V2 04
  • Nike Skate V2 05
  • Nike Skate V2 06
  • Nike Skate V2 07
  • Nike Skate V2 08
  • Nike Skate V2 09
  • Nike Skate V2 10
  • Nike Skate V2 11
  • Nike Skate V2 12

Gets Better with Age

Nike entered the skateboarding arena in 2002. There were no big budget commercials or endorsement deals, just a humble introduction of some innovative shoes. Within two years, they were a respected member of the skate community.

Odopod created the first Nike Skateboarding site. It was an introduction to the brand and the shoes.

By 2004, it was time for us to rethink the site. We wanted to make it easier for sneakerheads and skaters to view the goods and to meet the team. First, we built a shoe browser. It brings the new and old colorways for every shoe together in one place. The personality and style of the team riders was a big asset. We brought them to life with interactive photographic puppets, each in its own environment. We also made it simpler to publish news, photos and video of the team riders in action.

Finally, to reach all the Nike fans overseas, we updated the site monthly in five languages.

We wanted the quirky personalities and style of the team to come through. So we created these insane interactive dolls.

Awards

  • STEP Inside Design
    Web Design Winner: Design...
  • The FWA
    Site of the Day
  • Communication Arts
    Interactive Annual 11
  • One Show Interactive
    Merit Award: Corporate Image
View Awards »

Same Team, New Name

It's been thirteen years since we started Odopod.

We've always wanted one thing: to do the best work of our lives. Along the way, we have been joined by an eclectic and exceptionally talented bunch of people who wanted the same thing. Together, we've built a company we love.

Two years ago, Odopod was acquired by Nurun.

The acquisition was a validation of everything we had built. It was also a catalyst for some big changes we wanted to make. We began to tackle bigger, thornier problems and to work all over the world. With Nurun, we've had a series of huge wins and have been producing our best work yet.

That's why we recently decided to retire the Odopod brand, formally adopt Nurun as our name, and take the reins of Nurun's US operations.

We're all still here—same team with the same appetite for great work, only now with different e-mail addresses and more frequent flyer miles. And we're growing, so send your talented friends our way.

Keep an eye out for new work from Nurun. It will be our best yet.

Tim, Dave, Jacquie, JT & Guthrie


The best way to reach us

For new business, contact Stacy Stevenson
stacy.stevenson@nurun.com

For general inquiries, contact us at
sf@nurun.com

For more about Nurun, visit
www.nurun.com