Sony is always on the leading edge of innovation and it's no surprise that they were the first to create an Internet TV powered by Google. With so much buzz around the new Google TV and all eyes looking at Sony, they needed a digital presence that highlighted the features and specs in an interactive, innovative and super engaging way.
Our solution was to create an immersive, playful tilt-shift world where city dwellers gather around a massive Sony Internet TV. In this center square, users can navigate among the little people below to access tons of video content about Google TV, Sony, apps, customization and much more. Users can also browse Tweets or create a new Tweet directly from the site. To make the experience even more delightful, we developed hidden animations within the crowd that all relate back to special features within the TV.
The result is a beautiful and informative high-level production that was shot, edited, designed and developed entirely by Odopod and has become the central place to discover how amazing the new Sony Internet TV with Google TV really is.
It was awesome seeing all the tilt-shift work come together and we had a lot of fun creating those hidden animations. Click on the balloon girl!
We're still in San Francisco, still under the same leadership, still doing great work (here are some case studies). But now we're a lot larger. We've joined a host of Nurun offices around the globe, all part of Publicis Worldwide.
Our focus remains on helping clients succeed in a connected world with products and services that transform the consumer experience.
We continue to work with forward-thinking, longstanding clients including Tesla, Google, Sony and Audemars Piguet. More recently, we've established new relationships with Dolby, the San Francisco 49ers, GoPro, and Blu Homes.
We welcome the opportunity to work with you too.
Tim, Dave, & JT
For new business, contact Allison McCarthy
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