Sony is always on the leading edge of innovation and it's no surprise that they were the first to create an Internet TV powered by Google. With so much buzz around the new Google TV and all eyes looking at Sony, they needed a digital presence that highlighted the features and specs in an interactive, innovative and super engaging way.
Our solution was to create an immersive, playful tilt-shift world where city dwellers gather around a massive Sony Internet TV. In this center square, users can navigate among the little people below to access tons of video content about Google TV, Sony, apps, customization and much more. Users can also browse Tweets or create a new Tweet directly from the site. To make the experience even more delightful, we developed hidden animations within the crowd that all relate back to special features within the TV.
The result is a beautiful and informative high-level production that was shot, edited, designed and developed entirely by Odopod and has become the central place to discover how amazing the new Sony Internet TV with Google TV really is.
It was awesome seeing all the tilt-shift work come together and we had a lot of fun creating those hidden animations. Click on the balloon girl!
It's been thirteen years since we started Odopod.
We've always wanted one thing: to do the best work of our lives. Along the way, we have been joined by an eclectic and exceptionally talented bunch of people who wanted the same thing. Together, we've built a company we love.
Two years ago, Odopod was acquired by Nurun.
The acquisition was a validation of everything we had built. It was also a catalyst for some big changes we wanted to make. We began to tackle bigger, thornier problems and to work all over the world. With Nurun, we've had a series of huge wins and have been producing our best work yet.
That's why we recently decided to retire the Odopod brand, formally adopt Nurun as our name, and take the reins of Nurun's US operations.
We're all still here—same team with the same appetite for great work, only now with different e-mail addresses and more frequent flyer miles. And we're growing, so send your talented friends our way.
Keep an eye out for new work from Nurun. It will be our best yet.
Tim, Dave, Jacquie, JT & Guthrie
For new business, contact Stacy Stevenson
For general inquiries, contact us at
For more about Nurun, visit